We help our businesses adapt.
To do that, we continually reinvent ourselves


Data Analytics

Having access to tracking reports, Google analytics, and key performance indicators enables us to look forward and create strategy. Data allows us to make calculated decisions and devote our resources to the right areas. There is nothing more costly than being efficient at something we shouldn’t be doing.

Performance Management

HR goes beyond hiring and payroll services. We follow best practices to drive performance management. Our clear goals and objectives drive position guides which drive evaluations. These evaluations create an environemnt that promotes top performance in each team member.

Traction Through Transparency

Traction is driven by our belief rooted in The 5 Dysfunctions of a Team. We practice Productive Conflict Over Harmony: all voices are heard and we welcome challenge at all levels of our business. Without productive, and sometimes conflicting, conversations, companies tend to make bad decisions. We believe in transparency.


First and foremost, we offer Vision and Strategy. We also offer HR, IT, Finance, Brand Development and Digital solutions to the companies we own. We leverage our experts to manage these activities which allows us to offset our costs and spread them across multiple businesses.


“Sometimes the most profitable thing you can do is to NOT make that sale..”

“Efficiency can only be measured with what “should” be done, not what is being done..”

“A start up is a series of experiments.”

Ground Control Systems

Ground Control Systems is one of Sacramento’s fastest growing companies. This year marks our 5th consecutive time on the Sacramento Business Journal’s List, and we have no plans of slowing down.

Our product comes from innovation and our ability to apply it to an industry that has lost its way. We build solutions, not racks. We build for function first and form second. Brilliant? We think so.

The racks you see on campuses, in cities, and in commercial business settings were most likely designed more than 50 years ago. For many developers and planners, the decision-making process is driven by “what is” not “what can be”. This lack of awareness, combined with a cost overrun and budget constraints, has resulted in the continued installation of these outdated racks.

We take a different approach. Our parking solutions are designed for the user, by the user. It’s not about the cost for us. It’s about the experience.

We are Innovators. We are advocates. We are Ground Control Systems™ the Bike and Board Parking Solution Experts.


Rack N Road

In 1991 Greg Bauer — with his family and a friend — launched Sports Rack, which later was re-named Rack N Road. The founders came up with the business idea after finding few options for transporting their skis, bikes, golf clubs and other gear to the mountains.

Seven stores operate under the Rack N Road brand across the Western U.S. Some 80 percent of the business is selling, renting and installing Thule and Yakima car racks and hitches.

In an internal sale to its management team, the Sacramento-based company sold off all but their flagship store in December 2015. Greg Bauer felt this was a great way to keep our pulse on the brand that he built and still loves today.


Bauer360 management group has owned and operated businesses for over 26 years. Its core management group serves as an extension to the businesses it owns. Bauer360 provides strategic and tactical support, accounting, marketing, human resources, IT and operations expertise to all business units. Bauer 360 manages over 80 employees. We are always looking for passionate hard working people.

Send resumes to: [email protected]